People often see website or app design as the core element of user experience. But great design without strong UX writing is a wasted budget.
If users find a platform confusing or unpleasant to navigate, no amount of visual appeal will keep them engaged.
A poorly worded message, unclear instructions, or vague phrasing can lead to frustration, higher bounce rates, and critically lower conversions.
📌 Common UX Writing Mistakes:
❌ Vague CTA buttons ("Submit") instead of clear action prompts ("Get a Free Quote").
❌ Error messages without explanations: "Login Error" instead of "Incorrect password, please try again."
❌ Overly complex, formal, or cluttered language that makes interactions feel unnatural.
The clearest sign of a bad UX approach? When users' first reaction after interacting with your product is: "What do I do next?"
📌 How to Improve UX Writing:
✔ Write clear, concise, and context-aware copy.
✔ Provide precise instructions to make users feel supported.
✔ Test different wordings to see what works best.
Even a small text adjustment can significantly improve usability, reduce drop-offs, and increase engagement.
💬 Have you ever come across poor UX writing that frustrated you? Share your experiences in the comments! 🚀